Are you pro-serif or sans-serif?

Such a tough choice! Where’s the Comic Sans candidate?

It never fails to amaze me that in a territory as heated as politics, graphic design does so little to make a difference. And we have nobody to blame but ourselves… Let me qualify. In the remote part of New England where we live, civilians pierce their lawns with red, white and blue posters advocating their candidate of choice. Like billboards, they are angled so that motorists can see them and — hard to imagine — be duly swayed once they enter the voting booth in November. And swayed by what, exactly? How about the fact that the Bush/Cheney posters offer the same patriotic color palette as the Kerry/Edwards posters? Why has no smart graphic designer come along to remedy this?

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